The real take away from the survey conducted by online food site, www.Just-Eat.co.uk, is yet another torturous misuse of statistical analysis. The claim of an average 4 hours extra unpaid work per week is not clearly explained. Is it an arithmetic mean calculation, originating by adding up all the answers given and dividing by the [...]
Archive for August, 2009
Overtime statistics add up to a poor PR analysis
Posted in Education, Public Relations on August 26, 2009 | 6 Comments »
I’m a PR person, let me read your mind
Posted in Public Relations, Thinking on August 14, 2009 | 9 Comments »
If PR practitioners had a super power, should it be mind-reading? Claire Wheatcroft has asked me to publicise the CIPR Marcomms Group’s forthcoming evening event: Unlocking the secrets of the brain: the nascent world of neuro PR (taking place in London on 23 September – email marianne@forrester-solutions.com for more information). The event aims to enable [...]
PR graduate recruitment: Why can’t I get a job? Try volunteering with Leukaemia Research
Posted in Education, Public Relations on August 12, 2009 | 1 Comment »
What should you do if you are one of those graduates, reported by PR Week who can’t get a job? Clearly you shouldn’t try to sue your college unless you want the global infamy of Trina Thompson. But good career opportunities don’t come to those who sit around sulking – they result from taking initiative [...]
Motoring Writers make YouTube music video with Stefanie Hertel
Posted in Motoring, Public Relations on August 10, 2009 | 5 Comments »
Some members of the Guild of Motoring Writers – accompanied by a few manufacturer PR representatives – recently went on the Guild Classic driving event to Germany. I’m not sure of the background, but somehow this led to a YouTube music video with Stefanie Hertel, an Alpine folk singer – which is apparently about the [...]
04:05:06 07/08/09
Posted in Public Relations, Thinking on August 5, 2009 | 2 Comments »
A friend sent me a piece of useless information regarding Friday’s date – which is 7th August 2009 – ie 07/08/09 and the fact that at five minutes and six seconds after four o’clock in the morning, you can sadly exclaim it is 04:05:06 07/08/09. Unless you happen to write your dates in the US [...]
What is a press release?
Posted in Education, Public Relations on August 5, 2009 | 2 Comments »
The recent Techcrunch criticism of press releases by Robin Wauters has so far generated over 300 comments and more than 1300 retweets. Waters believes the press release is “a thing of the distant past in their current form” – and complains about how they all look the same and use the same tired words, which [...]
Greenbanana Educational Site
Click to follow me in Twitter
-
Recent Posts
Greenbanana latest Twitter thoughts
- Only 1,000 members of @CIPR_UK signed up for continuous professional development @CIPR_Wessex 2 days ago
- "Professionals seek excellence rather than money" @CIPR_Wessex 2 days ago
- Apparently there are 20,000 members of Nigerian #PR institute @CIPR_Wessex 2 days ago
-
Recent Comments
Archive
