Is a celebrity’s PR strategy really news? It is interesting to see how many “news reports” of the Tiger Woods accident are now commenting on how he should be responding to media interest and citing any PR practitioner who supports a strategy of “fessing up”. This is the crisis management, and online communications mantra – [...]
Archive for November, 2009
Tiger Woods and the PR machine
Posted in Public Relations on November 30, 2009 | 22 Comments »
Does PR need a strategy for practitioner career management?
Posted in Education, PhD, Public Relations on November 24, 2009 | 3 Comments »
Surprisingly there has been little attempt to consider the career management of PR practitioners – and as I felt it would be an appropriate area of investigation, it is the topic I have decided to pursue for my doctoral studies at Bournemouth University. The topic fits within my Greenbanana concept of “if you are green, [...]