The Elephant Parade currently in London is a really great public relations initiative. The idea isn’t new – you may recall the Cow Parade and there has been a similar Lion Parade campaign with both raising funds for various charities. But what sets the Elephant Parade apart is the strategic linkage between the subject and [...]
Archive for May, 2010
When the Elephant Parade came to town, social media and online PR lagged behind
Posted in Public Relations on May 18, 2010 | 4 Comments »
PR people need cat food at the top table
Posted in Education, Motoring, Public Relations on May 5, 2010 | 4 Comments »
Leo Bottary makes an interesting point in his post: The Kid’s Table regarding PR people who moan about not being taken seriously – challenging them to grow up and engage in more adult dialogue. However, I’m not convinced that the “adult dialogue” about PR can be found in the Stockholm Accords which have been robustly [...]
May the Fourth – Force of Nature
Posted in Thinking on May 5, 2010 | Leave a Comment »
May 4th 2010 would have been my father’s 70th birthday – and on its eve, my mum and I joked on the phone that perhaps my dad would be allowed charge of the heavenly snow machine as a special treat. As in life, it appears that my dad took such responsibilities very seriously as the [...]