PR Academy is looking to document how studying a PR qualification has helped in developing careers. The “Your Learning Journey” concept involves posting a comment on its blog in no more than 140 words relating the influence and path taken as a result of gaining a qualification. As well as potentially winning a Trailfinders gift card to the value of £250, there’s an opportunity to feature in its campaign to encourage continuous learning. You don’t have to be a PR Academy student to take part (and you are encouraged to Tweet using the #learningjourney hashtag).
This initiative is interesting to me, not only because I’ve spend over a decade working with many students of public relations (including those enrolled with PR Academy), but for the connections it has to my own PhD studies into career strategies in PR.
If you are thinking about your next move in public relations, there are three concepts I’ve found running as threads through my research into the historical context of career strategies in the field. Continue reading