Passion and public relations

Bournemouth PR Girl, aka Louise Orr, champions passion in public relations, with her robust defence of the commitment of Max Clifford.   Expressing her enthusiasm in starting out on a career in PR, Louise rhetorically asks if we can’t take pride in our work, how can we expect others to do so:

PR is great! And so many people work so very hard trying to validate the industry on behalf of the masses, it’s time to shake off the need for this validation and be happy and proud with what we do. Even the work of our less moralistic colleagues!

I’m not convinced supporting those who are unprofessional is the best option, but I can’t argue with Bournemouth PR girl’s sentiments.  Here’s to passion and public relations.

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Heather Yaxley PhD

Dr. Heather Yaxley is passionate about sustainable careers, reflective practice and professional development. I am a rhizomatic educator, practitioner, consultant, academic and scholar. As a qualified academic, I teach the CIPR professional qualifications with PR Academy and have experience teaching at various Universities. I run the Motor Industry Public Affairs Association (MIPAA) and my own strategic consultancy. I was awarded by PhD researching Career Strategies in Public Relations by Bournemouth University in 2017. I'm a published author, with books, chapters and academic papers to my name.

3 thoughts on “Passion and public relations”

  1. A non-public, lambasting of bad behaviour and then demonstrating how it could have been done? Who would do this if the offenders are ignorant to the CIPR, its members and its goals?

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