Public Relations Social Media Guidelines

The  has now published its approved social media guidelines.  The advice aims to:

demystify and to raise awareness of the issues, the potential and the pitfalls of social media. 

In the published online form, the guidelines look usable and should certainly help public relations practitioners and their clients.  They will be revised over time, which is essential when dealing with this fast moving dimension of public relations.

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Heather Yaxley PhD

Dr. Heather Yaxley is passionate about sustainable careers, reflective practice and professional development. I am a rhizomatic educator, practitioner, consultant, academic and scholar. As a qualified academic, I teach the CIPR professional qualifications with PR Academy and have experience teaching at various Universities. I run the Motor Industry Public Affairs Association (MIPAA) and my own strategic consultancy. I was awarded by PhD researching Career Strategies in Public Relations by Bournemouth University in 2017. I'm a published author, with books, chapters and academic papers to my name.

One thought on “Public Relations Social Media Guidelines”

  1. The rules are very interesting, however, I find the code of conduct interesting, because at times, dealing with Bloggers as a PR person can be a double edged sword as many do not honor embargos and also do not hold themselves to the same code of conduct that general “reporters” do

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