The Deadly Price of News

In public relations, we can often be dismissive of journalists as lacking ethics, lazily reproducing press releases or too keen to promote “fluffy stories” about pointless celebrities.

But the survey by the International News Safety Institute revealing that over the last 10 years an average two media professionals have been killed every week, is a reminder how influential the media can be.

highlights findings that three-quarters have been “killed in peacetime, covering news in their own countries. In two-thirds of these cases, the killers have never been identified, the report said, highlighting that killing journalists in many parts of the world is virtually risk free.”

Sometimes we forget that reporting is a dangerous business – where some people don’t want stories to be told, and where “freedom of the press” is not an acccepted value within society. 

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Heather Yaxley PhD

Dr. Heather Yaxley is passionate about sustainable careers, reflective practice and professional development. I am a rhizomatic educator, practitioner, consultant, academic and scholar. As a qualified academic, I teach the CIPR professional qualifications with PR Academy and have experience teaching at various Universities. I run the Motor Industry Public Affairs Association (MIPAA) and my own strategic consultancy. I was awarded by PhD researching Career Strategies in Public Relations by Bournemouth University in 2017. I'm a published author, with books, chapters and academic papers to my name.