Bring back the honesty of elephant poo

Why do some people find it so hard to assess a situation and draw sound conclusions?  Apparently a member of the production team on children’s BBC programme, thought it acceptable to fake the winner of a competition where thousands of children had phoned-in to raise money for an appeal in aid of Unicef.

Situation: A technical failure meant callers couldn’t be linked to the studio and give the answer on air.  Conclusion: Get a child visiting the studio to phone in, give the answer and be awarded the prize

Has common sense been replaced by a first instinct to cover up and lie?  Didn’t anyone realise this was wrong? Not only to cheat, but to make a child complicit in the deception.  Apparently the incident was only revealed following a viewer email – queue the usual round of apologies, investigations and excuses for a “serious error of judgement“.

Why didn’t anyone think to simply tell the truth?  Give viewers a bit of respect in understanding that things go wrong.  After all, this is the programme that showed us presenters slipping in elephant poo.

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Heather Yaxley

Heather Yaxley is passionate about PR - teaching the CIPR qualifications, lecturing part-time at Bournemouth University and running the Motor Industry Public Affairs Association (MIPAA). I'm undertaking a PhD looking at Career Strategies in PR. I love sharing ideas and knowledge - connecting news and views by blogging on public relations and educational developments, especially relating to accelerated and active learning. I'm also a published author, qualified trainer and experienced consultant.

3 thoughts on “Bring back the honesty of elephant poo”

  1. Maybe just a case of someone panicking and fibbing – wrongly – at the spur of the moment.

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