Whatcar.com named best consumer website of the year

Congratulations to  as it is named best consumer website of the year by the   It was praised in particular for its “audience interaction and user-generated content”. 

What Car? group editor, Steve Fowler and his team, have been great supporters of the MIPAA workshops on online media and blogging helping to get public relations practitioners in the motor industry up to speed.  So thanks guys – and well done.

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Heather Yaxley PhD

Dr. Heather Yaxley is passionate about sustainable careers, reflective practice and professional development. I am a rhizomatic educator, practitioner, consultant, academic and scholar. As a qualified academic, I teach the CIPR professional qualifications with PR Academy and have experience teaching at various Universities. I run the Motor Industry Public Affairs Association (MIPAA) and my own strategic consultancy. I was awarded by PhD researching Career Strategies in Public Relations by Bournemouth University in 2017. I'm a published author, with books, chapters and academic papers to my name.