Lesson in bottom-feeding

My views on public relations practitioners and self-indulgent celebrities question why anyone would want to work as a bottom-feeder,  24-7 baby-sitting the spoilt brats who want media attention one minute and claim it is intrusive the next.

Well The New York Post reports the reaction of to the apparent “tough love” of her former publicist, Howard Bragman.  Unfortunately, such prima donna performers don’t take well to “strategic” advice – but of course, with the ridiculous amount of money to be made from the American Idol “star”, there will be plenty of “publicists” ready with the Kleenex – or should that be Andrex.

[For personal insight into Bragman see Peter Himler’s post]

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Heather Yaxley PhD

Dr. Heather Yaxley is passionate about sustainable careers, reflective practice and professional development. I am a rhizomatic educator, practitioner, consultant, academic and scholar. As a qualified academic, I teach the CIPR professional qualifications with PR Academy and have experience teaching at various Universities. I run the Motor Industry Public Affairs Association (MIPAA) and my own strategic consultancy. I was awarded by PhD researching Career Strategies in Public Relations by Bournemouth University in 2017. I'm a published author, with books, chapters and academic papers to my name.

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