Gaining the CIPR qualifications (Foundation, Advanced Certificate and Diploma) is a mark of commitment to improving vocational competencies through key knowledge and practical skills.
The first assignment is a robust CRT (critical reasoning test) which assesses understanding, critical reflection and application of a wide range of concepts and best practice approaches.
The results from this test have just been released with an excellent pass rate achieved by the Cambridge Marketing Colleges students – 95% for Advanced Certificate and 97% for Diploma.
These are not easy courses, as evidenced by the fact that tomorrow, the guys need to start work on their second assignment, producing a robust PR/communications plan to respond to a real life situation.
That will be followed by selection of a topic for the final assignment, a 2,500 word critique (Adv Cert) or 6,000 word research project (Diploma), to be submitted at the end of July.
We also heard our other students gained a distinction or merit in their final project and can now add that elusive CIPR Diploma to their CV.
These students certainly prove that when the going gets tough, tough PR practitioners get studying. Congratulations to them all.