Who you know counts in public relations – avoiding dog bites online

There is an old proverb that you may know a man by the company he keeps. In public relations, a lot is made of developing contacts and relationships – but less consideration is given to the quality of company that we keep. Another angle on the proverb applies to organisations regarding the associations that transfer…

Elections are poor public relations

An election may seem to be the essence of democracy – with public participation in a decision making process demonstrating engagement and a method of the majority selecting who they wish to represent them within a particular system. As such, it ought to be good public relations – a time of relationship building, consideration of…

The PR Model of Excellence: a Greenbanana guide in 500 words

The following is intended as a quick revision guide to the PR Model of Excellence study undertaken by David Dozier, Larissa Grunig, James Gunig, William Ehling, Fred Repper and Jon White in the 1990s.  It is not a substitute for wider reading and reflection on the topic, but provides a brief overview – in 500…