Reputation survey highlights companies aren’t listening

The second edition of , Ipsos’ biannual survey on perceptions of large companies, highlights a belief in the US that companies do not listen to the public and respond to public concerns on social and environmental issues. 

Over three-quarters (77%) of respondents agree that companies have a responsibility to work to improve the social and environmental impacts of their products and services and 60% believe companies do not pay enough attention to their social and environmental responsibilities.

In terms of favourability towards specific sectors, IT scored highest, with automotive in the middle.  Tobacco, chemicals, oil/gas and pharmaceuticals were at the bottom.

Published by

Heather Yaxley PhD

Dr. Heather Yaxley is passionate about sustainable careers, reflective practice and professional development. I am a rhizomatic educator, practitioner, consultant, academic and scholar. As a qualified academic, I teach the CIPR professional qualifications with PR Academy and have experience teaching at various Universities. I run the Motor Industry Public Affairs Association (MIPAA) and my own strategic consultancy. I was awarded by PhD researching Career Strategies in Public Relations by Bournemouth University in 2017. I'm a published author, with books, chapters and academic papers to my name.